deal united strikes again – helping to extend offers to developers on Facebook into Europe, through a partnership with TrialPay.

This announcement comes fresh off the heels of the tremendous growth deal united has experienced, and let’s just say – we are eager to take off running.

Starting on July 1st, deal united will augment Facebook’s existing European inventory through an integration with TrialPay. Game developers using Credits on Facebook will automatically benefit from this partnership via existing Earn Credit integrations. Working with Facebook truly creates a great opportunity for deal united. We look forward to bringing new offer inventory live via the TrialPay partnership.

Want to get to know deal united better? Now you can Like us on Facebook, too! Visit our Facebook Page to stay up-to-date on the latest deals and events at deal united.

deal united’s PAY.BY.SHOPPING is now available in Frogster’s international hit online game Runes of Magic. Players in Spain, France, Germany and the UK can get 300 virtual diamonds for use in the game when they complete a deal united offer.

Sound cool? Click here to play, and don’t wait too long — diamonds may be forever, but the deal only lasts through May 8.

deal united tips our hats to game publisher Ubisoft for their success at the German Computer Games Award 2011 on March 30. Ubisoft’s Die Siedler Online won the prize for “Best Browser Game,” while Yves Guillemot, Chairman and CEO the company, took home the prestigious LARA of Honour –  a distinction reserved for an individual who has significantly impacted the history of computer or video games.

We also get to enjoy a slice of the pie here at deal united, since Ubisoft recently integrated PAY.BY.SHOPPING into their award-winning game. Users can now earn gemstones for Die Siedler Online by shopping and purchasing in deal united partners’ online stores. Start building your own empire at www.diesiedleronline.de and collect some precious stones courtesy of deal united and our shopping partners.

Note: Game available in German language only.

The  Game Connection Europe networking event will take place in Lyon, France from November 16- 18, 2010.

Attendees will have the opportunity to meet key players from every stage of the production process face-to-face, including professionals in finance, development, publishing, distribution and outsourcing.

This year, deal united Sales Managers Eliane Zeba and Melanie Richter will attend this event and present deal united’s alternative payment method PAY.BY.SHOPPING.

For further information, please contact merchant@dealunited.com

The Social Gaming Summit + Virtual Goods Summit will take place from November 11- 12, 2010 in London.

The Social Gaming Summit focuses on helping social game developers build, monetize and grow their social games, while the Virtual Goods Summit will focus on the increasing influence of virtual goods and currencies on the development of social networks, community sites and other markets.

Jürgen Weichert, Chief Sales Officer and Co-Founder of deal united, and Torsten Bongartz, our Senior Sales Manager, will attend the events and present deal united’s alternative payment method PAY.BY.SHOPPING. To meet them or make an appointment beforehand, please contact merchant@dealunited.com

From August 18 to August 22, 2010 deal united presented the marketing solution PAY.BY.SHOPPING and the new platform GamesClubCard. Our booth A-013 in hall 4.2 was highly frequented and we met several new future business partners.

2010 was deal united’s first year having our own booth at Gamescom, and we were crossing our fingers that everything would work out. Sadly, our Carrera race track wasn’t appreciated as much as we hoped it would be, but despite that, the Gamescom 2010 was a great success for deal united and we will definitely come back in 2011.

deal united sends our a big thanks all partners who met with us at the Gamescom, as well as to Bertelsmann Digital Media Investments and everyone who dropped by our booth. Hope to see you all next year!

• Double turnover: Clever cross-selling connects gaming and eCommerce
• deal united presents monetization concept at the GamesCom 2010 hall 4.2, booth A-013

How can online retail marketing be successfully combined with online gaming? At this year’s GamesCom in Cologne, deal united will present new marketing approaches for increasing profits in both business areas.

According to the study by greentube and gamematrix published in July, casual gamers don’t just congregate on the net to play games, but also to shop. deal united’s business model makes use of this fact — to the advantage of the eCommerce and gaming industries. PAY.BY.SHOPPING, the reward shopping platform for monetization of digital and virtual goods, develops cross-selling campaigns for games publishers in cooperation with renowned advertising partners such as buecher.de, OTTO and myToys. Gamers receive a fixed amount in virtual currency as a bonus for their respective online game when they shop with one of our partners. The virtual currency then allows them to buy additional functions for their characters.

Online Retailers Gain Customers

Dr. Jarg Temme CEO deal united

“Our advertising partners pr0vide the shopping deals. Every gamer who finds their way to the shops via an online game and makes a purchase and receives a bonus,” says Jarg Temme, CEO of deal united. The so-called PAY.BY.SHOPPING campaigns are intended to strengthen the bond between gamers and games while increasing profits in gaming and online retail. “Games offer great potential for growth in sales that has not yet been fully exploited by any means. Through the cooperation with well-known online shops, it is easier to get gamers interested in fee-based features in a game. At the same time, online retail acquires more new customers.”

In-game messages, pop-unders, banners and buttons grab gamers’ attention and notify them of the deals . PAY.BY.SHOPPING campaigns are an ideal long-term conversion solution and are particularly effective for garnering revenue during seasonal events like Mother’s Day and Christmas, allowing games publishers to profit from popular yet unrelated events.  “Special offers, for example for Mother’s Day or the summer sales season, are very popular. The games provider decides how long the cooperation with the advertising partners will last,” Temme explains further.

Conversations at GamesCom

deal united is presenting our marketing concepts for games publishers and online retailers from the August 18-22 at the GamesCom in Cologne (hall 4.2, stand A-013). Conversations and interviews are possible at any time upon agreement.

Company contact:
deal united
Daniela Reichert
daniela.reichert@dealunited.com
t: +49 (0) 89 381 535 868

PR agency contact:
Agentur Frische Fische
Anja Gorille
anja.gorille@frische-fische.com

Vacation season holds the same value for eCommerce as for offline retail nowadays: it’s a lucrative opportunity for both to generate more sales. But what about software vendors, game publishers and online services? How can they benefit from the summer cash flow? With deal united’s PAY.BY.SHOPPING, they can offer software or virtual currency free of  charge for users who shop at deal united advertising partners’ online stores. When a user makes  purchase at one of the stores, their “free” product is refunded to the merchant by the advertising partner from whom the user purchased.  With the wide product range our partners offer, users can choose frmo a great selection of items for holidays, summer and traveling.

The benefits of PAY.BY.SHOPPING by deal united:

• Incremental Revenue: Use the internet-shoppers willingness to pay during the holiday season
• Monetization: Address users directly with attractive offers and create real turnover!
• Seasonal Event: Benefit from the holiday season, even if your products / sector has nothing to do with it
• No Additional Marketing or Advertising Costs
• International Orientation: deal united is available in many countries and regions throughout Europe and the US.

These companies already cooperate with deal united

For further information check out www.dealunited.com/merchants and register free of charge or contact us at merchant@dealunited.com.

Casual Games Association Events are the premiere events for the casual games industry with over 3,000 professionals attending Casual Connect Events each year. Casual Connect Seattle brings together the most talented and knowledgeable experts in the casual gaming field to further the casual games industry with the best of networking and learning from July 20 to July 22, 2010.

deal united Senior Sales Manager Torsten Bongartz and Sales Manager Matthias Niedermeier will be present at the Casual Connect 2010. To meet with us there, please contact merchant@dealunited.com.

From June 29-July 1,  2010 the Interactive Digital Entertainment Festival (idef) will take place in the city of Cannes in southern France. The festival is one of the leading European trade events in the video game and interactive market. Buyers, publishers, console and component manufacturers and distributers will meet in Cannes.

deal united’s sales managers Eliane Zeba and Matthias Niedermeier will be also be there, and they look forward to meeting you. To arrange a time to talk with them, please contact merchant@dealunited.com.

Your deal united contact in Cannes